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About
Our Ethos
Our Process
Our Team
'Our House'
Access
musique mode
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From Vinyl to Virtual
history, merchandise, music, informational Joshua T Williams 12/5/23 history, merchandise, music, informational Joshua T Williams 12/5/23

From Vinyl to Virtual

Since the gramophone, technological advances led to the rise of more portable and accessible formats from vinyl records in the 1950s ago compact discs (CDs) in the 1980s, and now streaming. (IMG: Rufus du Söl vinyl)

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Music Merch and Fan Loyalty
merchandise, informational Joshua T Williams 11/21/23 merchandise, informational Joshua T Williams 11/21/23

Music Merch and Fan Loyalty

Music ‘merch’ makes the intangible tangible and creates connection and loyalty between artists and fans. (IMG: Electric Zoo 10)

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THE COLLAB
collaboration, merchandise, fashion, design Joshua T Williams 11/7/23 collaboration, merchandise, fashion, design Joshua T Williams 11/7/23

THE COLLAB

Since the 1960s, fashion and music have collided to create some memorable styles. We focus on some more recent examples of music x fashion collaborations. (IMG: Madonna, Rex Features)

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THE EVOLUTION & IMPACT OF THE CONCERT TEE
informational, merchandise Joshua T Williams 10/24/23 informational, merchandise Joshua T Williams 10/24/23

THE EVOLUTION & IMPACT OF THE CONCERT TEE

Beginning with Elvis, the concert tee has become a collectible and memento of the live experience, often becoming a collectible. (IMG: Siouxsie, Ebay)

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Licensed Music Merchandise: From Bands to Brands
business, informational, merchandise Joshua T Williams 10/10/23 business, informational, merchandise Joshua T Williams 10/10/23

Licensed Music Merchandise: From Bands to Brands

Licensed merch has become a popular revenue stream for iconic musicians and bands. (Img: Urban Outfitters)

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